2019 Retail Personalization Index

Personalization is a must for modern retailers, helping increase sales by 6 to 10%, two to three times higher than their non-personalizing competitors. But what constitutes a personalization pro? For the third time, Sailthru set out to answer that question, evaluating 250 retailers on their website, mobile, email and in-store personalization, and how they all work together to deliver a seamless customer experience.

The 3rd Annual Retail Personalization Index

The retail industry’s most consumer-driven, comprehensive customer experience research is here. Find out what sets this year’s leaders apart from the pack.

  • 1. Sephora
  • 2. Nordstrom
  • 3. Rent the Runway
  • 4. The Home Depot
  • 5. Best Buy
  • 5. DSW
  • 7. Ulta
  • 7. Urban Outfitters
  • 9. Adidas
  • 9. Wayfair
  • 11. Thrive Market
  • 12. Boxed
  • 13. Revolve
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