Marketing Automation Best Practices | Email Marketing Resources

Article

What Can A Martech Upgrade Do For Your Brand?

Four criteria to evaluate your marketing technology’s strengths and vulnerabilities. Growing a business can be similar to remodeling an old home. A total renovation...

Data & AI

Email Marketing Benchmarks: Everything You Need to Know for 2022

Are your emails performing well relative to the competition? Which metrics should you focus on now that open rates aren’t as reliable after Mail...

Data & AI

Marketing to Gen Z: A Fresh Approach to Reach a New Generation of Consumers

Gen Z is rewriting the rules of engagement when it comes to technology, shopping, media, brand loyalty, and more. And marketers who aren’t evolving...