Product Overview

Performance meets personalization.

Sailthru's cross-channel marketing platform is purposefully built for helping marketers deliver personalized experiences to each and every consumer across email, web, and mobile. Our AI and Machine Learning technology and our unmatched customer service are designed to help marketers achieve more, faster.

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Performance meets personalization. image

The industry’s most robust customer profile.

What do you know about your customers? Sailthru has the data you need to deliver meaningful marketing experiences that drive conversion. Our technology was built around our industry-leading, data-rich, single-view customer profiles.

Sailthru powers all of your channels at scale.

Our rich data foundation powers your communication across all channels including email, web, mobile and integrations like in-store and loyalty programs. Email was our first love; now our technology powers all the channels you need.

Email

Send all your email with confidence.

Manage campaigns, journey-based triggers and transactional email through a single, trusted platform. Thousands of marketers trust Sailthru to deliver high-performance, personalized email.

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Email

SMS

Tap into the true potential of marketing’s most personal channel.

Consumers are bombarded with distracting noise at every step of their customer journey. Make your messages stand out with SMS marketing. Connect more personally, maximize engagement, and guide your customers to conversion. Go further with your cross-channel strategy and discover the ROI-driving value of SMS.

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SMS

Sailthru Experiences

Future-proof your brand with zero and first-party data.

Marketers must navigate an ever-changing world of privacy while still offering clear value for each and every customer. Owned and actionable zero and first-party data is the key to staying a step ahead of the customer by delivering a personalized customer journey. Future-proof your relationship marketing and revenue with Sailthru Experiences.

Learn about Sailthru Experiences
Sailthru Experiences

Mobile

Reach your mobile audience wherever they are.

Mobile requires relevancy. We’re helping marketers personalize push notifications, in-app messaging and app experiences, helping them connect with consumers wherever they are.

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Mobile

Web

Dynamically personalize website experiences.

Personalize your website and mobile content on a real-time 1:1 level using Sailthru’s unique three pronged approach to personalization, leveraging a combination of interest data, wisdom of the crowd, and predictions based on the same robust customer profiles behind Sailthru’s leading email personalization.

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Web

Seamless Integrations

Personalize your SMS, in-store, social, direct mail, and loyalty programs with ease.

Sailthru is an open operation. We offer pre-built integrations and a robust set of APIs to plug directly into your other technology partners and data flows so that your experience with us and your customer’s experience with you is seamless.

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Seamless Integrations

Sailthru Service Difference

We’re not just a product; we’re a partner for marketing success.

We are powered by people. Our best-in-class team of Customer Success Managers (CSMs) work with you to establish or fine tune your email, multichannel, and personalization efforts. We’re not here to sell, we’re here to share in your success.

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Sailthru Service Difference
“Partnering with Sailthru allows us to work smarter. Together, we as a team have been able to find opportunities to increase program sophistication while also tailoring our strategy to ultimately impact our bottom line.”

Andrew Lim Director of Retention Marketing

Ad click rates from email newsletter

68%

Increase in Email conversion rates

10x

How it's done with Sailthru.

An easy to use product with infinite, cutting edge capabilities and an unmatched customer experience.

AI + Machine Learning

Predictions at the individual level so you can target with personalized content.

Get ahead of your customers using out-of-the-box predictions to determine when, where, and how an individual customer will engage with your brand in real-time.

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AI + Machine Learning
“Sailthru’s personalization and dynamic content capabilities have been a catalyst for advancing our email programs. We’ve been able to increase engagement by providing unmatched personalization to our readers while simultaneously making better use of our content libraries and significantly decreasing the manual efforts required to build and deploy email.”

Byron Alday Sr. Director of Marketing Operations

Customer Lifecycle Optimization

Go beyond campaigns to build customized journeys using insights and predictions from the customer profile.

Automate customer journeys and increase LTV using the Lifecycle Optimizer visual interface to create email and multichannel flows and triggers. View real-time reporting on flow performance directly within the interfaces or dig deeper within table views.

Learn about CLO
Customer Lifecycle Optimization
“Given that many of our customers have a long consideration window and lifecycle, it’s been a challenge to connect those moments together and figure out the best way to nurture and engage along the way. Lifecycle Optimizer has opened up some powerful doors to let us test into meaningful solutions.”

Greg Mortimer Director of Engagement & Retention Marketing

Data + Reporting

Determine the longtail Impact of your marketing strategies, test and transform.

Quickly monitor performance and identify trends with data visualizations and customizable dashboards directly within the platform. For those with more advanced needs, our data export capabilities allow you to pull granular data directly into your data analytics tool of choice for further analysis.

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Data + Reporting
“The best thing about Sailthru is that it offers up tons and tons of analytics and data points to analyze every detail of your email sends. Honestly, I cannot think of anything I don't like about this platform.”

via G2Crowd

Send less than 2 million emails per month? Check out our sister company, Campaign Monitor.

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