Our Smart Strategies solution allows you to set sophisticated “drip” campaigns designed to automatically re-engage older users, accelerate repeat purchases, recapture cart abandonment, offer a free trial, etc.—all at the most opportune times.
Our proprietary technology tracks site, email, mobile, offline and social behavior to develop a robust interest profile for each unique customer. From there, we can automatically populate all of your communications with the most pertinent content and products.
Say farewell to messy SQL queries and limiting RFM deciles; use Sailthru to build dynamic, sophisticated user groups based on the extensive behavioral data available for each customer.
Use Sailthru Advanced Analytics to arm your marketing team with deeper customer insights to optimize every marketing decision.
Sailthru’s standard revenue and pageview metrics empower marketers and editorial/curation teams to optimize their marketing campaigns and promotions based on real dollars rather than just opens or clicks.
Reduce the risk of customer disengagement and attrition
In addition to standard campaign-level reporting, Sailthru provides snapshots around metrics like downstream cohort behavior, customer lifetime value and much more.
We also offer a wide assortment of professional services to assist you at every step along the way, such as deliverability consulting, template/creative design and optimization and marketing and CRM strategy development.