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Morning Brew started out as a passion project for the cofounders, a way to make business news more digestible and fun for their fellow University of Michigan students. Five years later, the Brew is a modern media superstar with several spinoff products and more than 2.4 million subscribers.
With that kind of growth, the publishing powerhouse needed a technology to scale with them. Enter Sailthru. Our partnership with Morning Brew helped them build their marketing programs and strategies from the ground up.
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