We’re pleased to announce that CM Group is now Marigold. Learn more about Marigold here.
Today’s Predictive Algorithms Are Still Better Than Humans
Today’s column , written by Jeremy Stanley, chief data scientist at Sailthru, talks predictive algoriths. They can be an incredibly powerful tool. When combined with software automation and accurate user data, they can provide highly personalized experiences to users that are far superior to a one-size-fits-all or a human expert-curated approach.