Sephora
SCORE:
The Body Shop
SCORE:
Urban Outfitters
SCORE:
Walmart
SCORE:
eBay
SCORE:
American Eagle
SCORE:
Net-a-Porter
SCORE:
JustFab
SCORE:
Nordstrom
SCORE:
Adidas
SCORE:
ShoeDazzle
SCORE:
Frank And Oak
SCORE:
Nike
SCORE:
DSW
SCORE:
Fabletics
SCORE:
The RealReal
SCORE:
Bed Bath & Beyond
SCORE:
Shopbop
SCORE:
PacSun
SCORE:
Petco
SCORE:
Best Buy
SCORE:
Office Depot
SCORE:
REI
SCORE:
PetSmart
SCORE:
Vans
SCORE:
Craftsy
SCORE:
Neiman Marcus
SCORE:
Rent the Runway
SCORE:
Retail Top 100
| Industry: | Luxury |
| 2017 Score: | n/a |
| Company Filing: | Private |
| Founded: | 2009 |
The luxury fashion and accessories rental brand offers an endless inventory from over 550 brands. There are three subscription models -- RTR Reserve, RTR Update and RTR Unlimited -- to rent, swap or exchange your wardrobe. Rent the Runway's app lets customers choose an occasion and makes recommendations based on the formality of the event. One-to-one shopper recommendations and curated suggestions on the blog keep you inspired while app exclusives allow you early access to new arrivals with triggered push notifications. Infinite styles are in the palm of your hand with the ability to book drop-off reservations, returns, and a free dry-cleaning service. It’s no wonder RTR has 8.5 million customers.
2018 score: 62
Tied with:
Why we love Rent the Runway
Why we love Rent the Runway
User generated content
Rent the Runway knows that its shoppers, especially when renting an outfit for a special occasion, need to be sure an item will work for the big day. RTR encourages user generated content, and have it well-integrated into the UX, with options to filter based on ‘women like me.’
Customer onboarding
Rent the Runway doesn’t just welcome shoppers; it takes the time and effort to onboard them with best-in-class welcome and activation email flows. The email flows introduce RTR’s various subscription options, and nurture shoppers toward a first purchase by serving up emails featuring top reviewed items, an introduction to a stylist, and a highlight of its community of strong women with #myRTR user generated picks.
Mobile app
Rent the Runway’s mobile app lets shoppers choose an occasion and makes recommendations based on the formality of the event. Masterfully curated style edits and guides keep you inspired while app exclusives allow you early access to new arrivals with triggered push notifications.
How do you compare?
Sephora
SCORE:
The Body Shop
SCORE:
Urban Outfitters
SCORE:
Walmart
SCORE:
eBay
SCORE:
American Eagle
SCORE:
Net-a-Porter
SCORE:
JustFab
SCORE:
Nordstrom
SCORE:
Adidas
SCORE:
ShoeDazzle
SCORE:
Frank And Oak
SCORE:
Nike
SCORE:
DSW
SCORE:
Fabletics
SCORE:
The RealReal
SCORE:
Bed Bath & Beyond
SCORE:
Shopbop
SCORE:
PacSun
SCORE:
Petco
SCORE:
Best Buy
SCORE:
Office Depot
SCORE:
REI
SCORE:
PetSmart
SCORE:
Vans
SCORE:
Craftsy
SCORE:
Neiman Marcus
SCORE:
Rent the Runway
SCORE:
Retail Top 100