The Ultimate Guide to Triggered Messaging
February 13, 2019
The Ultimate Playbook to Triggered Messaging for Retail Marketers
Behavior-based triggered messaging enables true one-to-one personalization, while also generating 77% of email ROI. Download this guide for a breakdown of messaging streams to master so you can increase the most critical metrics, such as email revenue and repeat purchases.
3 First-Party Data Tactics to Make Your Emails Better
Right now, successful email marketing is all about personalization. The good news is, you already know what buyers want — it’s right there in...
Personalization vs. Segmentation: The Real Difference and Why it Matters
Personalization is many things to many marketers. For some, it’s a business strategy that increases customer lifetime value and paves the way for profitable,...