Sailthru’s 2019 Holiday Marketing Playbook
By Admin Adminer | June 24, 2019
2021 Retail Personalization Index Consumer Survey: Value-Based Personalization is the Future of Retail Marketing
How Personalization Can Enhance Email for Publishers
Email for publishers is having a moment in the sun. Throughout the coronavirus pandemic, subscriptions have been on the rise and it’s been paying...
By Mike O'Brien
Personalization vs. Segmentation: The Real Difference and Why it Matters
Personalization is many things to many marketers. For some, it’s a business strategy that increases customer lifetime value and paves the way for profitable,...
By Jason Grunberg