6 Major Digital Marketing Fails and How to Avoid Them [SlideShare]
By Elizabeth Trombino | March 29, 2017
Digital marketers everywhere are challenged to provide relevant, contextual experiences to individuals. Whether it’s a poorly placed ad or complete email screw up, even the most experienced digital marketers can slip up. Your digital marketing should draws in readers and shoppers, helping to drive traffic and action exactly where you need it to be.
To help you make sure your digital marketing is on track, Sailthru’s team of digital marketing specialists gathered some examples of digital marketing gone wrong and the tactics you need to avoid slipping up. In this SlideShare you’ll learn:
- How to serve the right message to the right audience at the right time, so your marketing is relevant
- How to approach an abandoned cart strategy in email
- The right way to nurture customer who are purchasing gifts
- The right data to collect and how to use it when it comes to retargeting
2020 Holiday Marketing Playbook
With all that has happened this year, we expect to see a holiday season unlike any other. That said, the time to start testing and building out email and CRM strategies is now. Along with our Retail Advisor, former JustFab VP Monica Deretich, Sailthru has developed this playbook to help retailers crush Q4 and beyond.
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