Started From the Bottom: Neil Capel’s Startup Story

July 13, 2015

Building a company isn’t easy. Building a company, an intelligent product and scaling the two is even harder. But that is what Neil Capel set out to do when he started Sailthru. Since 2008, we’ve grown our platform to combine omnichannel data collection, automated personalization and predictive intelligence, making it easier for leading brands to provide relevant, engaging, and most importantly, revenue-increasing experiences for their customers.

How did Neil come to realize this vision? On a recent episode of Smart People Should Build Things: The Venture for America Podcast, host Jeremy Shinewald sat down with Neil to talk just about that!

birchboxbusinessBusiness Insidercontentelizabeth-trombinoemailentrepreneurgrowth-hackingNeil Capelnew-york-citypodcastSailthrustartupventure-for-america

The State of Brand Loyalty in the U.S. in 2023

Get the Guide

Content

The Anatomy of an Effective Content Calendar

You’ve decided to take the plunge into content marketing. You have your strategy in place, you have your resources lined up, and you have...

Data & AI

Where Do I Start With Generative AI?

Over the last six to eight months, generative AI has evolved from a sci-fi movie plotline into a technology that is disrupting entire industries....

Business

A Step-by-Step Guide to the RFP Process

Putting together a request for proposal (RFP) for a new email marketing platform can be arduous. It’s a time-consuming process and usually involves many...