If you offer a product or service, maintain a storefront, or have knowledge, advice or offers to share with your customers, Instagram is probably worth it -- and if you don’t do any of the above, you might not actually be in business.
Ben Jorgensen is helping to re-define how marketers think about connecting with consumers with Klick Push – check his thoughts on everything from marketing automation, data and "holacracy" in this edition of Digital First Marketers.
While predicting which users will convert from browser to customer is the best way to serve discounts, there are still ways for brands to personalize and optimize discounting strategies, regardless of your predictive tech setup.
Any time our EVP of Customer Success (and marketing veteran) speaks at a conference about the power of personalization, she inundated with questions from marketers who want to make the leap to 1:1 -- here are some answers.
As our official solution and technology partner program, Sailthru Compass gives clients turn-key access to a complete ecosystem of great people, great ideas and great technologies -- and we’re building the program to meet the needs of the modern marketer.