Businesses are past the point of wondering if they should be on social media. They know that having a Facebook page (and perhaps one or two other social media accounts) is necessary, but beyond that, many don’t have a clue how to get started, much less turn their social media efforts into a profit-generating activity.
Brian Honigman is a marketing consultant, a professional speaker and a freelance writer. This post originally appeared on the Appcase blog. Once you have a killer app marketing strategy in place, it’s now time to execute against that plan. Execution is often one of the most difficult aspects for businesses, since anyone can have compelling ideas on how to grow a company
Each year eTail West brings together over 2,000 ecommerce and marketing professionals to offer small group workshop sessions with retail thought leaders and the most cutting edge technologies on the market. This year the event is headed to the Lone Star State in San Antonio, TX from March 3 to March 6, 2014 — and
While we have friends all over the world (six continents to be exact!), there’s something to be said about building strong relationships with our fellow New York City technology companies. We’re happy to announce today how we are helping the city’s hottest retail and media brands personalize every aspect of their communications with consumers. Some
Sailthru CEO and Founder, Neil Capel, appeared live on yesterday’s CNBC Fast Money with Melissa Lee to talk about technology, making Big Data smarter, and the massive $16 billion WhatsApp acquisition by Facebook.